The Life Impact logo has three primary features:
- A contemporary “L” shape (standing for “Life” and in a soft curve formation).
- A dynamic power emanating from the “L” (i.e. from "Life").
- A person who has their arms up in joyful celebration of the freedom he/she is experiencing from the genuine gospel.
A more subtle feature is the darker black tone on the word “Impact” to enhance the meaning of the word.
The motto of “Rediscovering the Genuine Gospel and Its Amazing Impact on Life” captures the main parts of the vision of Life Impact Connections. Life Impact Connections believes the genuine gospel is being diminished and distorted by various ways of keeping ourselves at the center of our faith focus… so we need to rediscover the truth that God is calling us back to Himself, not simply offering Himself as a tool to advance our own agendas. Whenever we have such a God-centered focus, it will necessarily alter the direction of our lives and the desires of our hearts. Learning to grow in our trust and thankfulness to God will always produce change in us that causes us to see and respond to life differently.